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Wayne Wings
About The Project
Case Study
Wayne’s Wings, located in San Antonio, Texas, is a well-known spot to local food lovers. Famous for their inventive flavors, Wayne’s Wings attracts customers that recognize that all good things take time, including food.
Concept Brief
The approach for the project is to convey the store’s ethos and atmosphere. I chose a minimalistic design to emphasize the franchise’s journey and values. From humble beginnings, they prioritize creating quality dishes for people and their loved ones to enjoy. I also used a warm color palette as both an ode to their flavor palette and a way to emulate the warmth and sense of community built into the restaurant.
Before Visuals
Process
Primary Logo
